Job Description
Insight Global is looking for a Remote Content writer to join one of their top customers in the energy industry. This role will be instrumental in creating the content for the company's commercial, customer-facing webinars, blog posts, web pages, ad copy, etc. The content specialist will be responsible for creating webinar outlines (with input from stakeholders), working with Creative Services on the completed presentation/deck, helping to caption the webinar in our webinar software, helping to timestamp the webinar for our video agency, and creating promotions for the webinar. The Online Demand Creation team helps to drive increased productivity, efficiency, and ultimately deliver revenue for sales. This agile, digital-savvy, customer-centric team is focused on partnering with the commercial organization to help drive both revenue growth and customer retention via compelling digital content and campaigns, engaging digital tools, and establishing new online customer relationships. Other Details: Collaborate across the digital marketing team to develop and manage content that covers all marketing channels and help to ensure flawless execution of various marketing campaigns. Work with designers, product marketers, sales professionals, external influencers, and industry experts to produce relevant content that meets the needs of both key stakeholders and customers Create content for websites, paid media partnerships, email campaigns, personalization initiatives, and as needed for other marketing channels.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:
Skills and Requirements
3+ years of experience working directly with marketing, media, consulting, and/or companies with track record of problem solving and content developmentStrong copywriting and editing experience
Experience with digital media platforms, advertising metrics, and industry trends (brand advertising, direct response marketing, data and technology solutions, ad-tech, etc.)
Experience with problem-solving and decision making
Excellent communicator and creative thinker, with an ability to use data to inform all decisions
Experience developing digital content from a strategic perspective
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